Desktop Superbanner
- Description
Placed in the immediately visible area of the website, this advertising format offers plenty of space to creatively implement advertising content.
- Filesize
200 kB initially, max. 4 MB in second load (polite load)
More information about the various load stages can be found in our HTML5 Guidelines.- Rendering
- Media delivery format
-
HTML5, GIF/JPG, JavaScript-Redirect, PNG/JPG
- Redirect/Tracking requirements
IAB TCF:
All URL-based components of an advertising medium (e.g. redirect, pixel tracker) must contain the IAB macro gdpr_consent=${GDPR_CONSENT_XXX} to process the TC string, where XXX is the numerical vendor ID according to the global vendor list of the IAB.
Example:
Pixeltracker without IAB macro of a vendor with ID 123:
http://vendor-a.com/key1=val1&key2=val2
This Pixeltracker incl. IAB macro:
http://vendor-a.com/key1=val1&key2=val2&gdpr_consent=${GDPR_CONSENT_123}More Information: here
- Standard format
728 x 90 px
Site specific sizes are available upon request.
- Lead time
3 working days
- Media delivery
- Contact
-
Anke Panke
Tel.: +49 40 2866 86 43 17
E-Mail: anke.panke@ad-alliance.de -
Reinhold Beny
Tel.: +49 40 2866 86 43 16
E-Mail: reinhold.beny@ad-alliance.de
- HTML5 Guidelines
- HTML5 Guidelines
- Tracking Guidelines
- Tracking Guidelines
- Most recent amendment
- 28.06.2022
